Online Social Networking was developed to serve as a medium to connect people from various walks of life from various parts of the world. Social networking applications are so prevalent in the world today that it has helped individuals as well as large corporate in one way or the other and also proved to be a cost effective way to bring the world together.
The unexpected growth the Social Networking applications in India has helped the corporate and industries to a huge extent as it helps their employees interact with people from other departments whom they never personally meet and help each other out and making the inner functioning of the company more efficient. Online Social Networking applications in India has helped organizations to keep their employees connected and thus helped them building up on their experiences and the knowledge.
In terms of the business, this is an ultimate cost effective solution to build up on contacts as well as resources. Learning from each otherís experience and sharing of database which has resulted in advancement of corporate technicalities and increasing efficiency.
Moreover with a listing of more than 350 Social Networking Sites in India and abroad, networking applications has provided with a global platform for the purpose of advertisement and thus generation of revenues. Social networks has helped in researching markets and helps to make products better by implementing a survey by collaborating with social networking applications and has proved to be a cost effective process of understanding the market according to the needs of the customers.
Due to the connectivity of millions, these websites helps to generate revenue by providing intelligent advertising space, through which corporate and many micro businesses advertise their products and the websites themselves profit from the visits on their sites developed due to these online social networking sites.